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6 Reasons Why Aspiring Thought Leaders Should Guest Post

The theory on thought leadership through guest posting goes back to our days on the playground. If the cool crowd said they thought you were cool, then you were cool by association. Because of the...

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How To Successfully Guest Post in 3 Simple Steps

The fact that you’re reading this proves that you already know the importance of guest posting and after implementing the following three steps, you’ll be well on your way to thought-leadership status....

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Dad Bloggers: The New Moms!

The lifestyle/parenting blogosphere isn’t just about moms anymore. “Dad bloggers” (or, better yet, parenting bloggers who are also dads) are more prevalent than ever. They’re quickly growing their...

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2012: The Year of the Blogger

We’ve had such an exciting year, thanks to all of you who have tried our platform, read our blog, downloaded our eBooks and attended our webinars. We know you’re busy and have lots of different...

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Why is There Disdain for Mom Bloggers? {guest blog post}

Every once in a while I stumble on a post or remark online about mom bloggers like this one: “Mom blog after mom blog, I found myself with a growing hatred for moms everywhere. There’s something about...

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Connecting with Influencers Online

Making your way onto online influencer radars and developing lasting relationships with them are important goals. Their interest in and efforts for your brand can go a long way toward building...

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Connect with Influencers on the Other Social Networks

Any discussion of connecting with online influencers is sure to mention Facebook and Twitter prominently. You might also hear talk of Google+. But what about the many other social media networks? They...

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Improving SEO via Influence Marketing

Online search plays a major role in online purchasing for most US buyers. In fact, 89 percent of internet users use online search to make purchasing decisions, according to a recent survey by...

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Twitter Followers Aren’t the End-All

We here at Appinions are big fans of Twitter – we think it’s an amazing tool for connecting with people, getting the news, learning about our industry and so much more. But we’re not fans of Twitter as...

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6 Things to Look For to Evaluate Influencers

If you’re a busy marketing professional (aren’t we all these days), you don’t have a lot of time to spend figuring out who the right influencers are for your influence marketing program. We have an...

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